Fashion information that talks to you! We love all bodies. Advice and tips from the team at How To Look Good
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This site (set up in 2002) is born out of our desire to put our fashion knowledge to good use! We work with lots of different clients but at the heart of what we do is our desire to talk to and work with ordinary women like you. We understand your insecurities about your style and your body and we are fashion insiders happy to share what we know.
We create shoots and projects to promote beauty and style on your terms, we aren’t selling anything, we just love to have fun! All the links below will show you what we are up to.
See more about Caryn and Jane and the team

It’s lovely to get your comments. We know the fashion media promotes young, pale and rail thin as though it is the only body ideal, but because of our combined careers, Jane and I meet ordinary women just like you who love fashion and want someone to speak their language and inspire them with images of women who mirror a more realistic body and beauty ideal!
That’s why our body shape e-books are posted on the site free, to give you a heads up on understanding how to chose the right clothing for you. Just choose the shape that best illustrates your body…. and enjoy 90 pages of fashion and style advice with over 100 illustrations. Confidence awaits you… but don’t take our word for it….Just have a look at the testimonials.
There are lots of other features on the site too. Trawl the Ask Caryn pages and you will see we have answered hundreds of questions from women who have the same fashion dilemmas as you!
In our blog we regularly post our own looks and fashion solutions as well as some of the more dramatic initiatives we are both undertaking to create change. And Sharon Tyler our roving fashion editor reports on looks or trends she thinks you will like.
For more helpful fashion information, why not check out capsule wardrobe, where we build up a seasonal wardrobe for your, discussing the garments and their merits each month. We also post our favourite online finds each month, these are great sites we believe you’ll be glad to know about, from specialist petite companies to wide fit shoe brands. And why not sign up for our newsletter which keeps you up to speed on fashion advice aimed at you!
You will find plenty of other features on this site that talk directly to you so why not take a look in Your Inspiration and Our Projects to read a little bit more.